Tuna, meat labeling disputes highlight WTO control

You might have missed this while you were busy taking the kids to school and preparing for the holidays, but last fall, two U.S. food labeling programs suffered serious legal setbacks that threaten to confuse consumers and thwart the intentions of the “dolphin-safe” tuna and “country-of-origin” labels.

The details are complicated, but in September and November, two dispute panels for the World Trade Organization in Switzerland sided in part with Mexico and Canada on complaints against the voluntary dolphin-safe label and the U.S. Department of Agriculture’s mandatory country-of-origin labeling (COOL). Mexico argued that U.S. dolphin-safe standards are misleading and discriminate against the controversial fishing techniques that Mexico employs to catch tuna. Canada argued that the COOL program discriminates against imported cattle and hogs.

Reactions to the WTO rulings have ranged from tranquil to concerned to downright outraged. Major U.S. tuna producers say they won’t change their dolphin-safe sourcing standards even if they have to change their labels. Pork and beef producers worry that Mexico and Canada might apply tariffs to U.S. meat imports if the U.S. government doesn’t comply with the WTO rulings on COOL, a regulation the meat industry has had mixed feelings about since its implementation in early 2009.

And some nonprofit groups are frustrated that the United States finds itself in this position at all. They’ve long predicted that America’s binding membership in the WTO could lead to this: sacrificing important U.S. environmental and public-safety laws in the name of free international trade.

“There has been widespread concern,” wrote the nonpartisan advocacy group Public Citizen after the dolphin-safe ruling in September, that the WTO could “second guess the U.S. Congress, courts or public by elevating the goal of maximizing trade flows over consumer and environmental protection.”