February 22, 2003 'Awa (Kava Kava)

The Future of Hawaii’s commercial ‘Awa industry

STRATEGIES for saving Hawaii’s commercial kava industry

1) Promotion of Kava

  1. Put stories in the press about kava
  2. Participate in educational/tasting events, tell the kava story
  3. Hold annual kava festival

2) Increase public access to kava beverage

  1. Open more kava cafes- at least 6 in US (Honolulu, Hilo, Kona, Maui?, Eugene, OR, Baca Raton, FL
  2. Move into other food /beverage venues–cafes, Starbucks, Jamba juice, internet caf?
  3. Develop a Small business innovative research grant; for Kava beverage making machine because hand squeezing limits production, raises labor costs. Proposals have been submitted by AHA, Puu Hoku Ranch
  4. Develop a grant to develop a kava beverage that is shelf-stable product; (check with Lebot if he can share his formula particularly amylase enzyme use.

Read Full Article Here

Related posts:

  1. Fiji Times–New hope for kava industry
  2. A study into the kava industry has found that there was no basis for the market recalls or restriction on kava
  3. Fiji Times–New research in Scotland and Luxembourg has found that kava is a cure for two types of cancers.
  4. Hawaii agriculture and farming grants : Hawaii Business Grants
  5. Risk of Kava Hepatotoxicity and the FDA Consumer Advisory
  6. Hawaiian ‘Awa–Views of an Ethnobotanical Treasure
bigwave

Related posts:

  1. Fiji Times–New hope for kava industry
  2. A study into the kava industry has found that there was no basis for the market recalls or restriction on kava
  3. Fiji Times–New research in Scotland and Luxembourg has found that kava is a cure for two types of cancers.
  4. Hawaii agriculture and farming grants : Hawaii Business Grants
  5. Risk of Kava Hepatotoxicity and the FDA Consumer Advisory
  6. Hawaiian ‘Awa–Views of an Ethnobotanical Treasure