The Chelsea Flower Show is perhaps the world’s brightest stage on which to launch new plants. It’s great opportunity to tell gardeners about new plants, and blogs, websites, newspapers and magazines are full of the news. The Chelsea Plant of The Year award, launched last year, has ratcheted up the interest.
But some nurseries announce plants as new when they’ve been around for years. Others fail to mention really good new plants that they’re exhibiting and have to have the information coaxed out of them. And can a plant first publicised last summer really be “launched” at the show?
Hillier Nurseries have a very attractive new ruby-red leaved maple, Acer palmatum ‘Shaina’ (pictured above), a lovely plant, which they say is “Available exclusively through Hillier Garden Centres and online at www.hillier.co.uk in 2011”. But in fact it’s been available since the 1990s, the RHS themselves say it’s listed by 24 other nurseries and garden centres all over the country have it. Despite three or four attempts I have been unable to get hold of Hillier to ask why they’re promoting the plant in this way.
Clematis ‘Celebration’ Clematis ‘Celebration’. Photograph: Fred Godfrey/Sussex Plants
Clematis ‘Celebration’ is certainly a breakthrough clematis – the first ever large-flowered type with yellow foliage – and Thorncroft Clematis are lucky to have it.