Monday, 24 August 2009
by WTN staff
Honolulu-based Indulge Hawaii has unveiled a new RTD iced tea that is sweetened with stevia, a first according to the company.
Called Plantation Iced Tea No Sugar Added, the drink is described as "a blend of brewed tea, pineapple juice and tropical flavors," in a news release. Indulge Hawaii President Byron Goo said the tea used is an Indian black tea. He did not elaborate on the brewing process.
Touted as a low-calorie beverage with just 10 calories per serving, Plantation Iced Tea is sweetened with Good & Sweet Reb-A, which maker Blue California describes as a "natural sweetener purified from stevia leaves."
"It’s thrilling to say we’re an innovation company," Goo said. "Now, we’re first to make a bottled iced tea using a brand new all natural, zero calorie sweetener derived from stevia.” Goo told WTN that Blue California had confirmed the claim.
Indulge Hawaii is a food and beverage brand that focuses on Hawaiian ingredients. The company’s stated goal is to use natural and organic ingredients whenever possible, support sustainable agricultural practices and make its community a better place to live.